Video: Mike McPeak on search marketing in low tech environments
Mike McPeak, the marketing technologist and CRM specialist at Hale Trailer Brake & Wheel, came to my office a couple of months ago to talk about search marketing. We covered a number of topics in this video including:
- Mike’s history in search marketing
- How he learned SEO on the job
- Hiring a search marketing agency
- SEO in low tech spaces (like flatbed trucks)
- What to watch out for in low volume keyword spaces
You can learn more about Mike McPeak on LinkedIn[1] or follow him n Twitter @seo_sitch[2].
Here are the two part videos:
If you’re a search professional interested in appearing on Barry’s vlog, you can fill out this form[3] on Search Engine Roundtable; he’s currently looking to do interviews in the NY/NJ tri-state area. You can also subscribe to his YouTube channel by clicking here[4].
About The Author
Barry Schwartz a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick[5], a NY based web consulting firm. He also runs Search Engine Roundtable[6], a popular search blog on very advanced SEM topics. Barry’s personal blog is named Cartoon Barry[7] and he can be followed on Twitter here.
References
- ^ LinkedIn (www.linkedin.com)
- ^ @seo_sitch (twitter.com)
- ^ fill out this form (www.seroundtable.com)
- ^ clicking here (www.youtube.com)
- ^ RustyBrick (www.rustybrick.com)
- ^ Search Engine Roundtable (www.seroundtable.com)
- ^ Cartoon Barry (www.barryschwartz.org)
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