The Tiger King used illicit SEO tactics to mislead searchers
Have you caught the SEO cameo in Tiger King? “Joe started realizing that if he made his name close to Big Cat Rescue, when they Google it, it might pull him up first,” said John Reinke, former manager of the G.W. Zoo. The new name: Big Cat Rescue Entertainment. Seriously. That’s from episode four of the much-talked-about Netflix docuseries Tiger King[1], which explores the bizarre rivalry between G.W. Zoo owner Joe Exotic and Big Cat Rescue animal sanctuary founder...