About The Author Shedrack Akintayo is a software engineer from Lagos, Nigeria, who has a love for community building, open source and creating content and tech for the next … More about Shedrack …[1] If you’re a React developer who’d like to learn how you can start consuming APIs in your React applications, then this article is for you. Shedrack Akintayo explains what a REST API is and how to build a simple application that consumes a REST...
As many states are beginning to ease their COVID-19 stay-at-home orders, local businesses that rely on in-person or consumer touchpoints are investing in strategies to enable consumers to pick up goods curbside. While big-box retailers and grocery chains have had much success with the buy online, pick-up in store (and now curbside) model, many SMBs and franchises are just now attempting to make a go of it. This move is particularly important as many consumers will...
About The Author Vitaly Friedman loves beautiful content and doesn’t like to give in easily. When he is not writing or speaking at a conference, he’s most probably running … More about Vitaly Friedman …[1] The printed books have arrived, and they are shipping now! Meet “Click!”, our new practical guide on how to build trust, increase conversion and boost business KPIs effectively — without alienating people along the way. Written by Paul Boag. Jump to table of...
[embedded content] “Often, I see JavaScript being blamed when the problem is something else,” Martin Splitt, search developer advocate at Google, cited as the underlying issue behind many of the site errors he comes across. During our crawling and indexing session of Live with Search Engine Land[1], Splitt discussed the most common JavaScript-related issues that can hurt a site’s SEO as well as some ways to avoid them. One popular misconception is that JavaScript simply does not work...
Bing announced[1] it pushed out a new feature for its backlinks tool within Bing Webmaster Tools. The new feature is named “similar sites” and it lets you compare your site’s backlinks to another site. How do you access it. To access this, login to Bing Webmaster Tools, click on Backlinks and then on the “similar sites” tab. You can also go directly to it by clicking here[2]. What it looks like. Here is a screen shot of my...
In this episode of the Smashing Podcast, we’re taking a look at what’s new in Drupal 9. What are the major upcoming changes to this nearly 20-year-old open-source project? Drew McLellan talks to Drupal core committer Angie Byron to find out. In this episode of the Smashing Podcast, we’re taking a look at what’s new in Drupal 9. What are the major upcoming changes to this nearly 20-year-old open-source project? Drew McLellan talks to Drupal core committer...
Do you need a little inspiration boost? Well, then our new wallpapers collection is for you. Designed with love by the community for the community, the wallpapers are available with and without a calendar for June 2020. There’s an artist in everyone. Some bring their creative ideas to life with digital tools, others capture the perfect moment with a camera or love to grab pen and paper to create little doodles or pieces of lettering. And even...
30-second summary: Improving their organic search presence is the top inbound marketing priority for 61% of marketers. It’s imperative that today’s marketers leverage paid search at every stage to create more sophisticated strategies because greater sophistication means less wasted budget and higher quality conversions. Erica Magnotto gives a crisp breakdown and categorization of how to make your sales and marketing funnel work through SEO. Improving their organic search presence is the top inbound marketing priority for 61% of marketers[1]. But many are unaware their tried-and-true search engine optimization...
30-second summary: Social media apps, online games, streaming content, and other digital media content together have managed to take away the maximum share for the time users are spending in the Lockdown period. Ecommerce is the “new normal”, we will see a huge shift in the buying-selling sector after the world has recovered from COVID-19. Apps and services with a subscription model are seeing a rise in their revenue. As per a report by the Guardian for the UK, Facebook has witnessed 300 new local Coronavirus support...
[embedded content] The evergreen Googlebot[1] was a huge leap forward in Google’s ability to crawl and render content. Prior to this update, Googlebot was based on Chrome 41 (released in 2015) so that the search engine could index pages that would still work for users on older versions of Chrome. The drawback, however, was that sites with modern features may not have been supported. This discrepancy created more work for site owners that wanted to take advantage...
About The Author Awesome frontend developer who loves everything coding. I’m a lover of choral music and I’m working to make it more accessible to the world, one upload at a … More about Chidi …[1] In this article, we’ll explore the concept of error boundaries in a React application. We’ll work through an example app to see how we can use error boundaries to deliver a better app experience. Finally, we’ll integrate Sentry into our error boundary...
End of April and early May, the local SEO community were noticing[1] a lot of ongoing fluctuations and volatility with the Google local search results both in Google Search and Google Maps. It turns out, this was not the result of an algorithmic update but rather a bug. Danny Sullivan of Google said[2] last week, “Just wanted to update. Thanks for the examples. They helped us find a bug that we got resolved about about [sic] two...
Sometimes website design trends are strong and hit you in the face; others are subtle and require a second look. This month, you’ll get a little of each. The first trend in our collection is a strong and subtle, trend No. 2 is mostly subtle unless you have a keen eye for typography, and trend No. 3 comes at you with full force. Free First Month: Millions of Fonts, Freebies & Design Assets Here’s what’s trending in design this...
In December I drove down to DC to interview Matt Cutts[1] and before I sat down with Matt, I interviewed two SEOs in the DC area. The first was Sarah Teach, the Evergreen Content SEO Lead at The Motley Fool. We didn’t talk about basic SEO topics, we talked about RVs, heartfelt SEO and conscious capitalism. In our conversation around heartfelt SEO, or Conscious Capitalism in SEO, she discussed how you need to write for the person...
Even though the coronavirus is far from fully under control, there’s evidence of COVID fatigue everywhere you look. It casually appeared in late April[1] and then in the crowded Wisconsin bar scenes and packed Alabama[2] and Florida beaches[3] of Memorial Day weekend. People are ready for the outbreak to be over, which extends to content from brands. Mounting Evidence of Fatigue As early as mid-April, roughly three weeks into state lockdowns, there was evidence of COVID-fatigue showing up...
With the release of Creative Cloud 2015, Adobe has continued its tradition of generating a buzz in the tech sector. In addition to major updates on their programs like Photoshop and Illustrator, Adobe has also released a new platform named Adobe Edge Web Fonts[1]. Edge Fonts is a stunning font foundry that web designers can use 100% free for all design work. If you’re familiar with Adobe and the creative cloud platform then you know about TypeKit. This is Adobe’s...
Every week users submit a lot of interesting stuff on our sister site Webdesigner News, highlighting great content from around the web that can be of interest to web designers. The best way to keep track of all the great stories and news being posted is simply to check out the Webdesigner News[1] site, however, in case you missed some here’s a quick and useful compilation of the most popular designer news that we curated from the...
Eligible small and medium-sized businesses are starting to receive Google Ads credits[1] in their accounts over the coming weeks. If you receive one of these credits, you may be wondering how best to spend this bonus budget for maximum impact. Credits will show up automatically in qualifying accounts, and the maximum credit is equivalent to $1,000, based on historical spend. The credit can be used up until Dec 31 of this year. So how do you make...
Several weeks ago, we asked our community of digital marketers and marketing technologists how the felt about the prospect of attending an in-person conference through the end of 2020. The answer: The community on average gave the prospect of traveling to an event a 4 out of 10 chance without a proven COVID-19 vaccine in place, a benchmark that we’re calling the Event Participation Index. Since we first asked the question, the world still is grappling with coronavirus,...
[embedded content] SEO teams are responsible for their organizations’ organic visibility, yet, as In-House SEO Advisor for Search Engine Land Jessica Bowman likes to phrase it, these teams directly move very few levers[1] that will actually improve SEO, particularly at enterprise companies. In these larger organizations, product managers, writers, UX designers and developers are the ones whose work may consistently affect a site’s ability to rank highly. Oftentimes, this makes SEO teams only as efficient as their...
Technology companies and agencies have been reporting that CPMs are down for the past two months, although they’re now creeping back up[1]. The IAB is out with survey data[2] that seeks to quantify the extent of price declines from a publisher perspective. 62% seeing declines. Using a sample of 173 publishers and “programmatic specialists” (SSPs, Ad Exchanges, Ad Networks), the trade body reports that 62% of publishers have seen significantly or somewhat reduced CPMs in the face...
Digital advertising in 2019 was worth $124.6 billion, according[1] to the IAB and PriceWaterhouseCoopers. That’s about $54 billion more than advertisers spent on television, the number two medium. Online ad growth is slowing, however. Last year, it came in just under 16% year-over-year, $17 billion more than 2018. Categories that exceeded the overall 16% growth rate included: Online video advertising – 33.5% Mobile – 24% Social media advertising – 23% Internet audio advertising – 21.2% Roughly 70% of digital ads were served...
Google announced today a new Page Experience Update[1] and along with this Google will no longer require AMP for the mobile version of the Top Stories section in Google search. This won’t happen until sometime in 2021, but it is important to note that page experience will be a vital factor when determining what content shows in the Top Stories section. What goes in top stories now? Back in 2016[2], Google said that only AMP pages could...
Google today announced[1] a new ranking algorithm designed to judge web pages based on how users perceive the experience of interacting with a web page. That means if Google thinks your website users will have a poor experience on your pages, Google may not rank those pages as highly as they are now. This update is called the Google Page Experience update and is not expected to go live until sometime in 2021, so you have...
Since its introduction in 2012[1], the Google Disavow Tool has become an indispensable instrument for website operators and online marketers. It is the only method of positively mitigating backlink risks and maintaining off-page signals. If used correctly, the Disavow Tool becomes a one-way communication channel with Google. The wider application of the Disavow Tool and the vast amounts of data that it continues to generate for Google remains a source of speculation. Its main purpose, at...