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SEO Web Design Blog

The New and Improved SEO Blog is Under Development -- Launching Q3 2022!

During our live discussion on how to Power SEO Friendly Markup With HTML5, CSS3, And Javascript[1] earlier this year, we spent a good deal of time talking about React. I’m going to dig into the nuances for React what you need to keep in mind for SEO. We’ll be using code for analysis by Russ Jeffrey[2], director of strategic integrations at Duda, who participated in the discussion. To React, or not to React? A react framework can make...

Google has posted[1] another update regarding the indexing issues with mobile-indexing and canonicalization[2]. As of last Wednesday, October 14, 2020, the final indexing issue has been resolved, outside of minor “edge cases.” The statement. Google said “Final update: the canonical issue was effectively resolved last Wednesday, with about 99% of the URLs restored. We expect the remaining edge cases will be restored within a week or two.” Final update: the canonical issue was effectively resolved last Wednesday, with...

We are excited to announce this year’s winners of the 2020 Search Engine Land Awards. For the first time since we launched this awards program, this year we are announcing a class of winners for the prestigious Search Marketers of the Year award. Your Search Marketers of the Year for 2020 are: Ashleigh Shapiro, Metric Theory Michael King, iPullRank Colleen Harris, Sincro Digital Lisa Little, Goodway Group “Given the talent and impact these entrants displayed during a particularly tumultuous year, we felt it...

I recently met up with Mike Blumenthal, a long-time local SEO expert and co-founder of customer experience management platform GatherUp. We discussed Google Maps and local SEO. In this first part of our interview, included below, we talked about Mike’s history in the SEO industry and what he did prior to that. But more interestingly, we talked about the issues with Google Maps. How Google Maps seems to invest a lot of money into user interface changes,...

Plugins offer a ton of benefits to developers and website administrators; from flexibility, to saving time in development, the right plugin is priceless to a project. In this article, we’ll cover a list of the best new plugins for October 2020. You’ll find useful plugins for WordPress, Craft, Shopify, and Joomla. Let’s get started.   WordPress Sticky Post Expire Sticky Post Expire[1] is a simple plugin for WordPress that allows you to add an expiration date to your sticky posts. When the...

Every week users submit a lot of interesting stuff on our sister site Webdesigner News, highlighting great content from around the web that can be of interest to web designers. The best way to keep track of all the great stories and news being posted is simply to check out the Webdesigner News[1] site, however, in case you missed some here’s a quick and useful compilation of the most popular designer news that we curated from the...

30-second summary: Signaling rapid growth, PAA boxes are now present across half of all SERPs. With 75% of PAA results appearing within the top three results in Google, the PAA block opens up visibility opportunities for sites that are struggling to make it to the first page of Google’s SERP. The key to PAA success lies in producing PAA-friendly content that meets PAA best practices – from tackling longer search queries to focusing on brevity and including question words. With...

30-second summary: Agency lead generation strategies are top of mind right now and attracting more leads regularly has become a challenge with more and more content being available online now. You can boost lead generation using content that adds value to your prospects—content such as white papers. Venngage’s Content Marketer, Ronita Mohan shares a five-step guide to design white papers that will generate leads for your agency. Agency lead generation strategies are top of mind right now. Attracting more leads...

At its virtual SearchOn event Thursday, Google made a range of announcements about how it’s making search more sophisticated and user friendly. The company also announced that it now uses its natural language understanding BERT algorithm on almost every query[1] to better understand search intent. Many of the announcements shared the common underlying theme that they help users better understand and navigate the physical world. Among them: Using Duplex to update local business information ‘Busyness’ data on physical places AR...

Dark themes are everywhere these days.  As human beings continue to spend more of their time interacting with technology, dark themes provide a more relaxing way to engage with the digital world. More often than not, these themes are easier on the eyes, more attractive, and perfect for the dedicated user[1].  Throughout 2020, countless leading brands have debuted their own version of the dark theme. Google has a solution for your Drive[2], while Apple and Android have built...

30-second summary: Bing isn’t the search engine with the largest market share, but it still serves millions of users every day. One-third of U.S. online queries are powered by Bing, most notably in terms of voice-assisted searches. The five effective and easy-to-follow Bing SEO tips below will help you rank for the secondary search engine quickly. A Bing SEO vs. Google SEO mindset is not productive, especially since both search engines use the BERT algorithm. Many optimization initiatives meant...

30-second summary: Old point and shoot methods of SEO are unsustainable. Agile marketers are paving the path forward combining technology and talent. Machine learning is helping search marketers remove repetitive and mundane tasks. COVID-19 has accelerated digital transformation that was underway well before. Combining business intelligence and search intelligence is a must. Jim Yu, Founder and CEO of BrightEdge discusses the essentials of being an agile marketer. “Seeking marketing and search optimization expert with demonstrated abilities to understand search ranking process, lead strategically...

Google is testing ads for local businesses in Google Maps auto-suggest search results. Thibault Adda, local search specialist at Darden Restaurants, noticed and tweeted[1] about it Thursday. As he typed a search for “Seafood restaurant,” an ad for the seafood restaurant chain Red Lobster appeared in the auto-suggest results before he completed the search query, as you can see in the screenshot he shared. Google confirmed with us that this is an experiment. “We’re always testing new ways...

Among the slew of changes to search[1] Google announced Thursday, we wanted to delve deeper into the passage-based indexing announcement. Passage-based indexing updates. “Very specific searches can be the hardest to get right,” said[2] Google, “since sometimes the single sentence that answers your question might be buried deep in a web page. We’ve recently made a breakthrough in ranking and are now able to not just index web pages, but individual passages from the pages. By better...

BERT powers almost every single English based query done on Google Search, the company said during its virtual Search on 2020[1] event Thursday. That’s up from just 10% of English queries[2] when Google first announced the use of the BERT algorithm in Search last October. In December 2019, Google expanded the use of BERT to over 70 languages[3]. Note, this wouldn’t impact a site’s ranking exactly. SEOs cannot optimize for BERT[4] per se. Instead, BERT is designed to...

We are excited to announce this year’s list of finalists for the 2020 Search Engine Land Awards in this year’s campaign-based categories. Once again, we received an army of submissions from the search community across our 17 categories, and our judges were once again blown away at the creativity, innovation, and quality of this year’s submissions.  All winners will be announced on Monday, October 19. Winners of the Search Engine Land Awards will be invited to discuss their...

This is it: Your final chance to lock in the best rates for SMX[1] ends in two days! For just $149, you’ll discover actionable search marketing tactics that can help you finish 2020 strong and head into the New Year primed for success. Your All Access pass packs a ton of value: Two days of tactical, virtual training on December 8-9 45+ expert-led sessions covering paid, organic, technical, and solutions All-you-can-learn actionable tactics that will make you a more confident marketer Exclusive...

Microsoft Bing has announced[1] the re-launch of Bing Site Explorer[2]. Don’t be fooled, Bing Site Explorer is a complete revamp from the old version. Bing did not simply migrate the feature from the old version of Bing Webmaster Tools to the new version of Bing Webmaster Tools[3]. Fabrice Canel from Microsoft told us, “This is a complete new experience, cleaner and far easier to use and complete new system to support this tool.” “We now deliver a lighting...

After 10 months since the last update to the Search Quality Raters guidelines[1] (PDF[2]), Google has pushed out another update. The update came out Wednesday night. The Search Quality Raters guidelines document is now 175 pages, up from 168 at the last update on December 5, 2019[3]. What is new? Here is a change log of what is new in this document: Added note to clarify that ratings do not directly impact order of search results. Emphasized ‘The Role...

A group of companies that includes Mozilla (Firefox) and DuckDuckGo launched a privacy initiative called Global Privacy Control[1] (GPC). A new browser specification, it’s intended to simplify and expedite consumer privacy requests under the California Consumer Privacy Act (CCPA[2]). Publishers that have signed on include the New York Times, Washington Post and the Financial times. GPC is integrated into Brave and the DuckDuckGo mobile browser. There are also browser extensions from DuckDuckGo, Abine, EFF and Disconnect. Abine...

Google said it has disabled the “Request Indexing” feature of the URL Inspection Tool within Google Search Console. The feature has been disabled “in order to make some infrastructure changes.” Google said the feature should return in the coming weeks. The announcement. Google posted this announcement on Twitter: We have disabled the "Request Indexing" feature of the URL Inspection Tool, in order to make some infrastructure changes. We expect it will return in the coming weeks. We continue...

When starting a new business (or even venturing into the world of freelancing for the first time), there are some really big, important steps you have to take. Step #1 is choosing the right business name for your brand identity. Your business name isn’t something you can casually choose either — especially if you have lofty long-term goals for your company. It’s not as though you can’t change the name down the road, but that comes with a...

The latest iteration of Google’s web analytics platform, dubbed Google Analytics 4, is now available. The new property type includes expanded predictive insights, deeper integration with Google Ads, cross-device measurement capabilities and more granular data controls.  New reports within Google Analytics 4. Image: Google. The release, announced[1] Wednesday, is an expansion and rebranding of the App + Web property[2] launched last year and marks the first major step in evolving beyond Universal Analytics. New AI-powered insights and predictions. While...

Image credit[1] Having a functional, usable, and super fast website doesn’t have to cost an arm and a leg. As a web designer, you can use a few pieces of code or some minor tweaks to ensure a much faster and better appealing web design. Without having to fork out thousands of dollars to a designer, and without having to change the underlying infrastructure of your website, here are four simple web design hacks that can enhance your website...

New month, new wallpapers! In this post, you’ll find inspiring wallpaper calendars for September 2020. Created with love by the community for the community. September is just around the corner and, well, that means it’s time for some new wallpapers! Since more than nine years already, our monthly wallpapers series[1] is the perfect opportunity for artists and designers from all across the globe to challenge their creative skills and dive into a little project just for fun....